Most Taiwanese see travel partners as key to tourism: poll

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Visitors stroll on Penghu’s "Moses Parted the Sea.” The top attraction has captivated visitors for the illusion of the sea parting when a thin strip of land is laid bare when tides retreat like the biblical story of Moses parting the Red Sea. (CNA)

TAIPEI (CNA) – A majority of Taiwanese tourists think the most important thing when arranging a trip is picking a good travel partner, according to a survey recently released by international travel search engine kayak.com.

According to kayak.com’s Asia-Pacific Travel Addict Survey, 52 percent of Taiwanese tourists said that picking a good travel partner is the most important factor for a great travel experience, followed by a safe travel environment, expenditure, comfortable accommodation and destination.

Taiwan and Hong Kong (44 percent) were the only areas surveyed where respondents considered finding a good travel partner more important than expenditure, the report reveals.

In contrast, 67 percent of South Koreans and 62 percent of Japanese indicates that expenditure is the most important factor.

The report also indicates that 43 percent of Taiwanese travelers often searched online travel information, such as hotels and air tickets, during work hours, compared with 48 percent of those in Hong Kong, 45 percent in India and 38 percent in Singapore.

Only 18 percent of Japanese travelers did so.

The survey found that about 40 percent of Taiwanese travelers habitually search for cheap airline tickets on mobile devices before bed.

It also indicates that up to 60 percent of Taiwanese search and compare hotel and air tickets prices to find the cheapest by viewing several websites simultaneously.

The survey was conducted among travelers aged 21-45 in the Asia-Pacific region, with 2,100 valid samples collected to measure their travel addiction. 

By Jiang Ming-yan and Evelyn Kao