NRA spokeswoman becomes new face of gun rights movement

NRA spokeswoman becomes new face of gun rights movement
In this Feb. 22, 2018, photo, Dana Loesch, spokeswoman for the National Rifle Association, speaks at the Conservative Political Action Conference (CPAC), at National Harbor, Md. She is poised, photogenic and articulate _ the new public face of an organization that long has been associated with older white men. Yet Loesch is not softening the message of an organization that has morphed from a hunting and Second Amendment rights advocacy group into an active voice in the nation’s culture wars, with positions on everything from immigration to socialism. (AP Photo/Jacquelyn Martin)

CHICAGO (AP) — In the aftermath of the Florida school shooting, the National Rifle Association has turned to Dana Loesch as its main messenger.

Loesch became the group’s spokeswoman last year. She’s represented the NRA in recent days at both a televised town hall with students and parents affected by the shooting and before an NRA-friendly audience at the Conservative Political Action Conference.

Even before taking over that role, Loesch had a robust conservative following.

She has more than 46 million Twitter followers, has made frequent television appearances and has her own radio program.