北捷3D彩繪起航 Hebe號召「Earth Hour關燈愛地球」| Taipei Metro to raise awareness of global warming for Earth Hour 2019

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TAIPEI (The China Post) – Earth Hour 2019 will unfold on March 30 worldwide. This year, green beauty brand O’right, which serves as the Taiwan brand ambassador, has worked with Taipei Metro to decorate a carriage with 3D painting, in an attempt to raise the awareness towards global warming among commuters.

2019「Earth Hour 關燈愛地球」活動將在 3 月 30 日登場,亞洲區主辦單位由綠色美妝 O’right 歐萊德擔任台灣代表,首度與台北捷運合作,推出「地球一小時 3D 彩繪列車」,希望喚起大眾一同重視全球暖化危機。

According to the UN IPCC Special Report, the global average temperature will be 1.5 degrees Celsius higher in 2030 than before industrialization in the 19th century. What’s more, 2018 was the fourth hottest year on record. Accordingly, the World Wide Fund for Nature (WWF) recently warned: “We are now at the last possible moment to save the species from extinction.”

根據聯合國 IPCC 特別報告指出,全球均溫最快在 2030 年就會比 19 世紀工業化前高出攝氏 1.5 度,而 2018 年更是史上第四熱的一年!世界自然基金會 WWF 便警告:「我們正面臨拯救物種滅絕的最後時刻!」

Earth Hour is a campaign held by the WWF every year in March. So far, more than 188 countries and regions and more than 18,000 landmarks around the world have participated. Hundreds of celebrities have also come out in support and millions have shared the event on Facebook to make a commitment altogether.

Earth Hour 是 WWF 每年三月所號召的「地球一小時」活動,截至去年已成功集結 188 個國家、區域與超過 18,000 多個世界地標,及上百位名人共同響應,百萬人透過 FB 分享活動,超過億萬人共同承諾。

The event in Taiwan will feature Taiwanese singer Hebe Tien as the event ambassador. From now until May 30, the campaign train will run on the Tamsui–Xinyi line between Tamsui and Xiangshan Station with 18 departures every day.

活動邀來音樂才女田馥甄 Hebe 擔任活動大使。即日起至 5 月 30 日將於淡水信義線啟航,每日約 18 個班次來回淡水與象山站間。

The public is invited to support the event by taking the metro. You can also get your own exclusive profile picture on Facebook through the campaign’s website.

邀請大眾一同搭捷運響應 Earth Hour,還可透過官方活動網站更換 Earth Hour 專屬臉書特效大頭貼。