TAIPEI (The China Post) — Meat alternatives have become popular around the world in recent years. For instance, Beyond Meat ventured by Microsoft founder Bill Gates, actor Leonardo Dicaprio and Twitter co-founder Biz Stone has taken the globe by storm.
Since Beyond Meat had been founded in 2009, the company aims to reduce energy consumption by alternative meat. This concept is also taken by Taiwanese restaurants more in recent years.
The popular fast-food restaurant chain Mos Burger has launched “MOS Burger with Beyond Meat,” consisted of peas, beets, coconut oil. The burger is only available in five outlets in Taipei at first and expanding to 32 outlets starting from September. This month, the franchise also launched “Mos Natsumi with Beyond Burger,” by replacing the burger bun which lettuce, Mos Burger is creating a fresh taste and healthy burger.
Besides Mos Burger, a lot of international fast-food chain restaurants have vegetarian burgers on their menu.
Take KFC for example. Although KFC in Taiwan hasn’t launched any vegetarian menu, an Atlanta outlet in the United States launched vegan fried chicken in late August this year. The chicken made by Beyond Meat was sold out in just five hours. Besides Atlanta, KFC in Vietnam also has burgers made by plant-based meat.
While the other giant chain fast-food restaurant, McDonald’s, started to sell vegan chicken nuggets in Norway, and also launched a wholly vegetarian menu in the United Kingdom. In Taiwan, McDonald’s has vegetarian salad and French fries.
In fact, the trending vegetarian burger first appeared in India, where a huge population in India are either vegetarian or vegan. When the McDonald’s entered India, the restaurants launched various options of vegetarian menu, such as Mc Aloo Tikki, Veg Pizza PcPUFF, American Cheese Supreme Veg Berger. Going on vegan is not in conflict with having fast-food.
By Shelly Yang (楊子萱)