新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan

新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(Niantic)
新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(Niantic)

【看英文中國郵報學英文】新北市於週三宣布,將與日本Pokémon公司合作,於10月3日至6日在新北大都會公園舉辦全台僅一場的《Pokémon GO Safari Zone》,提供眾多稀有寶可夢讓玩家抓寶,連南非獨有的「赫拉克羅斯」都有。此外,新北市於60處景點設置抓寶據點,讓遊客邊觀光邊抓寶。

New Taipei City announced earlier that《Pokémon GO Safari Zone》will open from Oct. 3 to Oct. 6. in the New Taipei Metropolitan Park and the Japanese Pokémon Company will together organize the four-day event, providing players with a chance to snatch a rare collections of lovely monsters, including secret beasts from South Africa. What’s more? Up to 60 locations across the city are set for catching Pokémon, encouraging visitors to explore New Taipei City along with their search of Pokémon.

新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(圖/記者宋原彰攝 | Photo by Sung,Yuan-chang)
新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(圖/記者宋原彰攝 | Photo by Sung,Yuan-chang)

寶可夢自2016年爆紅後,在全球刮起一陣抓寶旋風,經過三年也絲毫沒有退流行的跡象。去年11月在台南奇美博物館舉行的寶可夢抓寶活動,僅5天就創下高達101萬人次的驚人數字,估計為台南帶來超過15億的商機。寶可夢究竟有怎樣的魅力呢?

“Pokémon GO” was released in 2016 and has instantly gone viral around the world, and its popularity has not dropped since then in Taiwan. Take “Pokémon GO Safari Zone in Tainan” as for instance, the 5-day event held in Tainan Chimei Museum last November attracted more than 1 million visitors and brought in over NT$ 1.5 billion in revenue. The event has left many people wonder what is the secret behind Pokémon’s global success.

新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(圖/記者陳聖璋翻攝| Photo by Chen,Sheng-Chang)
新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(圖/記者陳聖璋翻攝| Photo by Chen,Sheng-Chang)

寶可夢手遊是根據大家熟悉的動畫《神奇寶貝》改編,這部動畫片已經有二十年的歷史,更陪伴了78年級生一起長大,因此懷舊情感是很重要的因素。大家玩的不是遊戲,是回憶!

“Pokémon GO” is a mobile game adaptation of the 20-year-old anime “Pokémon,” which has accompanied most of Taiwanese during their childhood in the 80s and 90s. Therefore, the sense of nostalgia is one of the main factors that fuelled the craze. What people are playing is more than a game, but a memory!  

新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(NOWnews)
新北辦寶可夢抓寶遊戲 三原因解密寶可夢魅力 | Thee reasons why ‘Pokémon GO’ remains popular in Taiwan(NOWnews)

另外,寶可夢成功將遊戲與現實生活結合,讓玩家走出門,探索周圍的環境與景點,讓遊戲多了一份切身參與的感覺,還能成為中老年人出門走動的與社交的一大動力。

Furthermore, Pokémon has creatively combined the game and reality, encouraging players to go outside and take a walk while trying to catch a Pokémon. The game has also motivated the elderly to exercise more and maintain a social life with those that share the same interest.

另一個原因是,《精靈寶可夢GO》是一款沒有時間、破關限制的遊戲,隨時想抓寶就抓寶,不會有遊戲進行時不能被打斷的壓力,玩起來更輕鬆。

The last reason might be that Pokémon GO can be played at any moment, any place, with no time restriction nor pressure to finish the game. Players can stop and pick it up again anytime they want. 

By Joyce Lee