With the number of Muslims traveling in Taiwan soaring in recent years, there is little wonder that authorities have strived to create a Halal-friendly environment for tourists of the Islamic faith. Star Muslim YouTuber Mira Filzah from Malaysia was invited to film a promotional video featuring the best of Taiwan. The video is set to be broadcast in Malaysia at the end of January 2020.
今年的影片為去年的「Salam Taiwan」的2.0版。影片將加上副標「Destinasi Baru Pilihan Hati Mu」，中文譯為「你心中首選的全新旅遊目的地」。
This video, which is inspired by “Salam Taiwan” released in 2018, is coined the “Salam Taiwan 2.0.” It includes the subtitle “Destinasi Baru Pilihan Hati Mu,” meaning “Your Top Traveling Destination.”
During the video, Mira Filzah introduces various aspects of Taiwan, including food, environment, lifestyle, culture and shopping at various popular sites, such as Taipei 101, Jiufen Old Street, the Rainbow Village in Taichung, the Gaomei Wetlands, and Alishan in Chiayi.
From bike rides to art and cultural activities, Mira Filzah unveils Taiwan’s best features in travel.
According to data provided by the Tourism Bureau, about 530,000 Malaysian tourists traveled to Taiwan last year. As about one-third of Malaysians are Muslims, authorities hope to create a better environment for Muslims.
Asked about the aforesaid video, the Tourism Bureau expressed hopes that the number of Muslim tourists can reach 100,000 in 2020, up from 60,000 last year.
As Mira Flizah has nearly 6 million fans and last year’s promotional video was extremely successful, the Tourism Bureau hopes that the 2.0 version can attract even more Muslim tourists.