日本創意廣告無極限! 最新「電影小偷」系列引轟動 | Japan’s anti-piracy ads take Twitter by storm!

【看CP學英文】為杜絕戲院盜錄行為,日本「NO MORE電影小偷」(NO MORE 映画泥棒)廣告知名角色「攝影機男」與「巡邏燈男」再次重回江湖,第五版全新廣告於7月17日在日本戲院上映,一推出即造成轟動。

Japan’s anti-piracy ads “No More Movie Thief” (NO MORE Eiga Dorobo) became an Internet sensation last week. The characters of “Camera Man” and “Patrol Lamp Man” are back in action. The fifth version of the commercial, produced by “Let’s Go to the Movie Theater Committee” was released in theaters across Japan on July 17. 

「去電影院吧!」實行委員會(「映画館に行こう!」実行委員会)自2007年即開始製作防戲院盜錄行為廣告,自2014年第四版問世後,直到今年才終於推出第五版。

The committee has been producing anti-theft advertisements since 2007 and the fourth version was launched in 2014. Fans had been waiting for the fifth version for six years and the latest one was finally released this summer.

今年最新影片於7月16日公佈,「NO MORE電影小偷」推特官方帳號轉推後,截至發稿日期,影片在推特累積超過280萬觀看人次。

The video, which was released on July 16 by the official “NO MORE Eiga Dorobo Camera Man” account, has amassed over 2.8 million views on Twitter as of press time.

「電影小偷」系列默劇廣告形象深植人心,片長僅短短36秒,頭戴攝像鏡頭穿著西裝的男子在電影院偷拍後,與巡邏燈男子上演取締追逐戰,最後攝影機男遭逮補。

“No More Movie Thief” series of mime commercials is a 30-second long commercial that features a man in a suit with a video camera on his head in a movie theater, followed by a cat-and-mouse chase with a man with patrol light on his head.

The video always ends with the arrest of the cameraman and a warning to the audiences.

逮補後字幕浮現,倡導民眾切勿在電影院內拍攝電影或錄音,依照法律,可處10年以下有期徒刑或1000萬日元(約新台幣274萬元)以下罰金。

The warning reads that people should not steal movies or record in movie theaters, which are punishable by law with imprisonment of up to 10 years or a fine of up to 10 million yen (US$93,000).