TAIPEI (The China Post) — What is off the top of your head when it comes to the Mid-Autumn Festival, also known as the Moon Festival? For Taitung locals, “Feng-Tzu cakes” from Fu He Cheng Pastry might cross their minds.
Located in Chenggong Township, Taitung, the 89-year-old Fu He Cheng Pastry Shop definitely offers many must-buys for tourists.
The grandfather of the current shop owner, Hung Hsiao-lung (洪曉龍), learned baking skills from traditional Japanese confectionery chefs for twenty years during the Japanese colonial era.
Later on, Hung’s grandfather took over the shop and continued to bake pastry that spread the taste of happiness.
When the baton was passed to Hung’s parents, the pastry added other traditional Taiwanese food to its menus, such as Hakka rice cake and Turtle-shaped red rice cake, as his mother is Hakka.
You would surely be amazed by the rich variety a pastry shop has to offer: within one single stop, you can get hold of Taiwanese, Hakka, and Japanese snacks!
Hung, the third-generation pastry owner, went all the way to a celebrated bakery in northern Taiwan to learn baking.
A few years passed, keeping his grandpa’s philosophy in mind, he came back home with the latest technology and store management skills.
He has since expanded the market, developed new products, and held DIY activities, which successfully spread Fu He Cheng Pastry’s name far and wide.
In addition to basic flavors, Fu He Cheng Pastry blends local ingredients into mochi and came up with special flavors such as sailfish, seaweed and quinoa mochi.
Glutinous rice produced in Chishang and Guanshan Town, Taitung together with unique fillings is the key to the blissful taste Fu He Cheng Pastry’s mochi offers.
Thick and round, Fu He Cheng Pastry’s signature mooncakes, “Feng-Tzu cakes”, come in five different flavors: green bean, red bean, white bean, taro, and roselle.
Wrapped with a red paper written with the word “Mooncakes”, the bean-paste filling Feng-Tzu cakes were substituted for yolk pastries and other pricey moon cakes that were beyond many locals’ budget.
“Feng-Tzu cake” had its name due to the fact that people wrapped ten cakes at a time, and in Taiwanese, a bundle of ten items is called “Feng.”
Gradually, “Feng-Tzu cakes” have become the most beloved mooncakes for people from Taitung.
As people stress the importance of health, Fu He Cheng Pastry also cares about customers’ health by reducing 25 percent of oil and sugar added. Less burden, better enjoyment for people of all ages.
Fu He Cheng Pastry Shop Info
Taitung Flagship Store
Address｜No. 67, Datong Rd., Chenggong Township, Taitung County
The Orginal Store
Address｜No. 191, Zhonghua Rd., Chenggong Township, Taitung County
Fooding Taitung is a platform that has kept a close eye on Taitung’s food education from the government, schools, to locals.
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Dedicated to discovering the origin of local #foods, Fooding Taitung keeps a close eye on Taitung’s food education, especially government-sponsored programs in local schools.